Dr. Gretchen Sibley
Board Certified in Neuromusculoskeletal / Osteopathic Manual Medicine
Helps our team with formula buildouts, with 30+ years of experience in osteopathic medicine.
Personalized vitamin packs, not a cabinet full of bottles.
Doctor-formulated in forms chosen for optimal absorption based on clinical studies, third-party tested, portioned into one daily pack.
Pick a pack, or build your own
Every pack is ready to go. Change anything before you check out.
4 formulas · AMEnergySupports normal energy metabolism 4 formulas · AMDaily basicsYour everyday vitamin baseline 5 formulas · AMImmuneSupports normal immune function 5 formulas · AMMigraine supportA daily layer under your migraine plan Build your ownPick from 60+ formulas, or ask our concierge to build it with youStart building →
Already taking supplements? See what we carry
Real routines
Real people on their own packs, in their own words.
Forms chosen for optimal absorption based on clinical studies
Forms your body can actually use.
The form on the label decides how much your body can use. Where a clinical study compared forms, we chose the one that out-absorbed the cheaper form, and we name the study.
- Magnesium glycinate vs magnesium oxideOxide did no better than placebo; chelated magnesium was absorbed better.Randomized, 60 days · Walker 2003
- Curcumin + black pepper extract vs curcumin aloneAdding black pepper extract raised curcumin absorption 20-fold.Clinical study · Shoba 1998
- Benfotiamine (B1) vs standard thiamineAbsorbed up to 5 times better.Loew 1996
- Methylfolate vs folic acidRaised red-blood-cell folate more than the same dose of folic acid.24-week clinical study · Lamers 2006
- Ferrochel® iron vs ferrous sulfateAbsorbed about 4 times better.Clinical study · Bovell-Benjamin 2000
- Calcium citrate vs calcium carbonateAbsorbed about 25% better, with or without food.Meta-analysis of 15 studies · Sakhaee 1999
How it works
- 1
Pick a pack, or build your own
Start with a pack built for your goal, or chat with our concierge to build one around you.
- 2
See exactly what you're getting
Every formula, dose and price, before you pay. Adjust anything.
- 3
Make it your routine
Every pouch is ready to go, so the hardest part of supplements, taking them every day, takes care of itself.
The team behind every pack
Dr. Andrew Brandeis
Formulary Chief Medical Officer
Leads the medical team that chooses every ingredient in our catalog, with 20+ years in primary care and naturopathy.
Travis Crawford
Founder
Started Mindset after building a formula for his migraine, monitors every formula built by our customers.
Questions before you start? Email care@joinmindset.com — a real person reads every message.
Most people buy vitamins off the shelf. We build yours with you.
| Bottles off the shelf | Mindset |
|---|---|
| Guesswork in the supplement aisle | Concierge available to discuss your goals |
| Counting out capsules from each bottle | A single, easy-to-take daily pouch |
| Questionable sourcing, quality, and testing standards | FDA facilities, third-party testing with Certificates of Analysis |
| Often the cheapest forms, like magnesium oxide | Forms that out-absorbed them in clinical studies, like magnesium glycinate |
| Three bottles, each with its own packaging and markup | The same three nutrients in one daily pouch: about 20% less expensive* |
*Average savings on magnesium glycinate, CoQ10 and vitamin D3 at label dose (30-day supply), compared with the subscription or list prices of several leading brands, November 2026.
What goes into every pack
Doctor-formulated
Every formula in our catalog
Third-party tested
For potency and purity
Made in US facilities
cGMP, FDA-registered
Better-absorbed forms
Chelated magnesium, methylfolate, benfotiamine and more
From our customers
Noticeable improvement
“My entire routine has changed since I started taking Mindset...I love how easy it is to grab my supplements with this approach.”
Liz K.
Individual results vary. These statements have not been evaluated by the Food and Drug Administration. This product is not intended to diagnose, treat, cure, or prevent any disease.
Check if we carry yours
Search by formula or ingredient: magnesium, vitamin D, omega-3, ashwagandha. Add what you take now and build your pack from there.
You'll see every dose and price in the builder before you pay.
Questions
A 30-day pack of single-serve pouches — one pouch for each day, holding the formulas you chose. Most packs are one pouch a day. If you split formulas between morning and evening, you'll get two pouches for each day.
Yes. Swap formulas, change capsule counts, skip a month, or stop entirely anytime. Simply log into your account to make changes to your plan.
Every formula lists what it's free from — dairy, gluten, soy, shellfish, tree nuts and more — under "Full details" on its card in the pack builder. Check each formula before you add it. If you're managing a serious allergy, talk to your doctor first.
Ask your doctor or pharmacist. Some ingredients do interact with prescriptions, and that's a conversation to have with someone who knows your history — we can't advise on it.